Customers expect personalized experiences whether shopping online, interacting with customer service for a credit card inquiry, or even finding the right provider within a health network. Infoverity helps you choose, implement, and leverage your CDP with a holistic and value driven mindset.
As businesses focus on driving the best possible customer experience, leveraging a customer data platform (CDP) becomes a must-have.
Analytics-driven deep understanding of customers
Plan customer interactions before they even happen
Increase customer satisfaction and sales
Provide personalized customer experiences
93% of companies using a CDP decrease customer acquisition costs.
89% of companies using CDPs see increased online sales and 78% see increased in-store sales.
90% of companies using a CDP see improvement in customer loyalty.
88% of companies using a CDP see improvement in cross-sell & up-sell sales. 41% of which saw significant improvement.
*Report: Level of impact of customer data platforms (CDPs) on success metrics in the United States as of August 2020; 101 respondents, among martech decision makers. Source(s): Advertiser Perceptions; Treasure Data;
“The professionalism that you [INFOVERITY] and your team have displayed, the persistency you all have shown, and the accountability that you all have demonstrated has impressed us tremendously. Thank you very much and I look forward working with you and your team on our CDP journey.”
– Chief Technology Officer – US Real Estate & Mortgage Software Retailer
Infoverity provides end to end CDP implementation services including strategy, solution delivery, and ongoing support and maintenance services.
Unify known and unknown (anonymous) customers and enable marketing to activate audiences across the customer journey.
Drive business value quickly and build small wins to meet greater goals.
Create lookalike customers, detect churn risks, and create multi touch attribution models to understand marketing efficiency.
Build the “right” technology solution to meet your desired business outcomes.
Infoverity partners with each unique client business to provide end to end CDP solution guidance, from data discovery through daily marketing operations.
Key Functionality of Customer Data Platforms
Let us help you understand how to best leverage a CDP for your unique business!
Retail & Consumer Goods
Drive increased sales and unified experiences across in person and digital channels.
Improved patient satisfaction and build connected experiences across visits and digital touch points.
Offer the right vehicle to the right customer. Proactively promote vehicle service.
Understand and personalize messaging to healthcare providers (HCP), pharmacies, and more.
Manufacturing & Distribution
Identify connected businesses and create lookalike customers of largest purchasers.
Move from an account-centric to a customer-centric business. Streamline AML and KYC processes.
Interested in learning more about Infoverity’s CDP implementation services?