Adobe Experience Manager (AEM) Connector to Stibo Systems
Infoverity’s Pre-Built AEM Connector to Stibo Systems MDM Delivers the Enriched Master Data To Accelerate Success in Digital CX and eCommerce
Organizations require clean, enriched information about their products and customers to fuel the business, as well as the ability to deliver and present that content to drive an unparalleled customer experience. When such a strategic and often complex endeavor is undertaken by an inexperienced project team, the risk of failure is high. Infoverity’s AEM Connector to Stibo Systems makes it easy to seamlessly author and share data across digital marketing teams, allowing the centralized management of the product catalog in one place and publishing it across all channels.
“The approval process is much more efficient now when we know we have the latest product data and assets combined.”
Campaign Manager working in AEM
The connector is simple to get up and running.
With the connector in place, business users enjoy these benefits:
Faster speed to market: Real-time product display page (PDP) site previews and publishing
Increased e-commerce revenue: Catalog growth of saleable items, driving eCommerce revenue growth
Streamline digital marketing business process: Author once, publish everywhere to all channels
Increased sales conversion rate and margin: Efcient and quality content leading to improved CX and conversions
Automated processes: Less manpower and costs in the product life-cycle, plus greater speed and content accuracy
The bi-directional connector is pre-built and congurable to map data models of various PIM and AEM data (e.g. Product Families, Variants, Items, BOMs, Digital Assets). The connector includes congurable event triggers for STEP workows and for updating data in AEM which allows for event driven process automation.